This is the first part of a three-part assignment. The other two parts are the Marketing Analysis Research Report: Rough Draft, due in Topic 4, and the Marketing Analysis Research Report: Final Draft, due in Topic 7. Refer to “Marketing Analysis Research Report Overview” for directions for successful completion of the three-part Marketing Analysis Research Report assignment.
For this assignment, you will select a product to consider for the report and produce a list of research sources:
In a Word document,
Refer to “Marketing Analysis Research Report Overview” for a list of possible ethical and social responsibility issues in marketing. With instructor approval, you may also choose an issue that is not on the list.
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