Prior to beginning work on this discussion, review Chapter 16: Strategic Elements of Competitive Advantage, and table 16-2: D’Cruz’s model, “Dynamic Strategic Interactions in Hypercompetitive Industries.”
Your initial discussion post should be 275 words. Cite your textbook and any other sources used to support your ideas. Textbook: Keegan, W. J., & Green, M. C. (2020). Global marketing (10th ed.). Retrieved from https://www.vitalsource.com
I have attached chapter 16 of the textbook below. You will also see 16.2
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